We create pop-ups, event activations, and retail experiences to connect brands with music, fashion, and youth culture.   


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AVA Festival
IMMERSE
Glossier
Sheertex
AVA London By Day
AVA London By Night
Paired
Native Instruments
ISLES
Red Bull
EVO Hair
Vuori
Annie Mac
AVA Castle Party

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UP! Productions


UP Productions is a creative agency specialising in the design and delivery of real-world brand experiences. Working across conferences, retail pop-ups, and large-scale event activations, our team provides end-to-end services — design, creative, production, strategy and operations — to translate ideas into cultural engagement and measurable impact.

As the team behind AVA Belfast & AVA London, we have first-hand insight into how diverse audiences behave, what they value, and what makes an experience resonate. This lived cultural experience informs everything we do.




Ready to elevate your brand experience?

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Produced by UP! Productions, creators of AVA Festival