UP Productions help brands move beyond digital and create real-world experiences that drive cultural relevance and brand fans. We create pop-ups, festival activations, & retail experiences for brands that want to connect with music, fashion & youth culture.
Our core team of experts combine over 15 years’ of experience, alongside a network of consultants, collaborators & creatives.
We bring fashion, music, and youth culture brands to life through immersive experiences. UP Productions is the go-to partner for brands wanting to activate in culture-driven spaces.
Our Retail & Pop-Up clients include Glossier and Sheertex. Festival, Food & Music Activations across AVA, WHP, All Together Now, The Tate Modern and Bicep ISLES. Youth Culture & Brand Collaborations include Vuori, Red Bull, White Claw and Diageo.
Our experience and expertise has led us to deliver projects in spaces around the world, from galleries in London & boutique shops on Carnaby Street, to basements in Mumbai & main stages at SxSW Texas; collect awards for the festivals we have founded and navigate challenges creatively, with a focus on quality experience & impact.
