UP! Productions is an experiential creative agency with over 15 years experience. We create, build and deliver experiences for artists and brands alike.   


Sheertex
Glossier
EVO Hair
AVA Festival
Vuori
AVA London
Paired
ISLES
Annie Mac
AVA In The Woods

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UP! Productions 

Emmett Costello

Senior Programmer & Curator


Emmett is an event curator, producer & marketer who has worked across the Northern Irish & UK creative sectors for over 8 years. Working with AVA, he has led on programming, partnerships & marketing across events in Belfast, London, Manchester, Dublin & Glasgow. He is now the lead on artist curation & programming.

He is the creative director of independent Belfast events collective Inside Moves, producing over 40 bespoke events across Belfast since 2016, working with a diverse range of artists and venues, leading on all aspects of curation, marketing, event management, finance and partnerships. 

Emmett was selected for the British Council’s Selector PRO programme for 2022, and also works as a consultant for PRS Foundation as part of their funding decision panels.


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